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		<title>Platform Five &#8211; This week&#8217;s most useful new social media tools and web apps</title>
		<link>http://www.paratuscommunications.com/index.php/2012/02/new-social-media-tools-feb-2nd-2012/</link>
		<comments>http://www.paratuscommunications.com/index.php/2012/02/new-social-media-tools-feb-2nd-2012/#comments</comments>
		<pubDate>Fri, 03 Feb 2012 12:59:17 +0000</pubDate>
		<dc:creator>Adam</dc:creator>
				<category><![CDATA[Black 'n' White]]></category>
		<category><![CDATA[Platform Five]]></category>
		<category><![CDATA[platform five]]></category>

		<guid isPermaLink="false">http://www.paratuscommunications.com/?p=4936</guid>
		<description><![CDATA[Here comes this week&#8217;s round-up of the five most useful new social media tools and web apps courtesy of the team at Paratus in London. As usual, we&#8217;ve tracked down some great new finds, including a free tool which reduces the pain surrounding influencer identification on Twitter. Let&#8217;s unwrap this week&#8217;s goodies&#8230; 1. Slick new [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>&#8216;Snakes and Ladders&#8217; from AXA brings gamification to LinkedIn</title>
		<link>http://www.paratuscommunications.com/index.php/2012/01/axa-linkedin-game-from-paratus/</link>
		<comments>http://www.paratuscommunications.com/index.php/2012/01/axa-linkedin-game-from-paratus/#comments</comments>
		<pubDate>Tue, 31 Jan 2012 13:56:47 +0000</pubDate>
		<dc:creator>Paratus</dc:creator>
				<category><![CDATA[Black 'n' White]]></category>
		<category><![CDATA[Client news]]></category>
		<category><![CDATA[Recent Work]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[AXA LinkedIn Game]]></category>
		<category><![CDATA[Digital PR]]></category>
		<category><![CDATA[Gamification for LinkedIn]]></category>
		<category><![CDATA[LinkedIn]]></category>
		<category><![CDATA[Paratus Clients]]></category>

		<guid isPermaLink="false">http://www.paratuscommunications.com/?p=4926</guid>
		<description><![CDATA[AXA, one of the largest general insurers in the UK (and a Paratus client), has just launched its first direct business insurance service for small businesses. We&#8217;ve been busy supporting the launch via a number of channels and platforms this week, most notably a game specifically created for LinkedIn. Amanda Blanc, CEO AXA Commercial Lines, [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>Platform Five &#8211; This Week&#8217;s Most Useful New Social Media Tools and Platforms</title>
		<link>http://www.paratuscommunications.com/index.php/2012/01/platform-five-new-social-media-tools-jan-27/</link>
		<comments>http://www.paratuscommunications.com/index.php/2012/01/platform-five-new-social-media-tools-jan-27/#comments</comments>
		<pubDate>Fri, 27 Jan 2012 02:48:05 +0000</pubDate>
		<dc:creator>Adam</dc:creator>
				<category><![CDATA[Black 'n' White]]></category>
		<category><![CDATA[Platform Five]]></category>
		<category><![CDATA[new social media tools]]></category>
		<category><![CDATA[platform five]]></category>
		<category><![CDATA[Web apps]]></category>

		<guid isPermaLink="false">http://www.paratuscommunications.com/?p=4905</guid>
		<description><![CDATA[It&#8217;s been another huge week in the world of new web apps and social media tools. The award for the &#8216;buzziest&#8217; launch of the week has to go to Wunderkit.com &#8211; the collaboration tool from Berlin-based start-up 6Wunderkinder. But, there were some others generating some noise too, and here they are (complete with easy-to-categorise &#8216;tags&#8217; [...]]]></description>
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		<slash:comments>1</slash:comments>
		</item>
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		<title>Platform Five: This week&#8217;s most useful new social media tools and upgrades</title>
		<link>http://www.paratuscommunications.com/index.php/2012/01/new-social-media-tools-and-platforms-jan-20/</link>
		<comments>http://www.paratuscommunications.com/index.php/2012/01/new-social-media-tools-and-platforms-jan-20/#comments</comments>
		<pubDate>Thu, 19 Jan 2012 23:58:46 +0000</pubDate>
		<dc:creator>Adam</dc:creator>
				<category><![CDATA[Black 'n' White]]></category>
		<category><![CDATA[Platform Five]]></category>
		<category><![CDATA[online video]]></category>
		<category><![CDATA[platform five]]></category>
		<category><![CDATA[social networks]]></category>

		<guid isPermaLink="false">http://www.paratuscommunications.com/?p=4842</guid>
		<description><![CDATA[Welcome to Platform Five &#8211; our weekly look at the newest social media tools making waves around the web. This week&#8217;s edition includes your own video content aggregator service, an alias mobile number creator and a serious QR Code service provider. Ready to ride? OK, hop on&#8230; 1. Create video channel feeds based on your [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
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		<title>Platform Five &#8211; This week&#8217;s most useful new social media tools and updates</title>
		<link>http://www.paratuscommunications.com/index.php/2012/01/platform-five-this-weeks-most-useful-new-social-media-tools-and-updates/</link>
		<comments>http://www.paratuscommunications.com/index.php/2012/01/platform-five-this-weeks-most-useful-new-social-media-tools-and-updates/#comments</comments>
		<pubDate>Thu, 12 Jan 2012 23:35:37 +0000</pubDate>
		<dc:creator>Adam</dc:creator>
				<category><![CDATA[Black 'n' White]]></category>
		<category><![CDATA[Platform Five]]></category>
		<category><![CDATA[Apps]]></category>
		<category><![CDATA[Blogger]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Foursquare]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[Infographics]]></category>
		<category><![CDATA[Photo editing]]></category>
		<category><![CDATA[Twitter trends]]></category>
		<category><![CDATA[Web apps]]></category>
		<category><![CDATA[YouTube]]></category>

		<guid isPermaLink="false">http://www.paratuscommunications.com/?p=4773</guid>
		<description><![CDATA[Welcome to our weekly look at the new social media tools that are causing a stir around the web. This year, we&#8217;re also including a section called &#8216;track changes&#8217; which focuses on the major updates and upgrades to existing social media platforms to keep you in the know on that front too. Sound like something [...]]]></description>
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		<item>
		<title>Here is why you should be &#8216;pinterested&#8217;</title>
		<link>http://www.paratuscommunications.com/index.php/2012/01/here-is-why-you-should-be-pinterested/</link>
		<comments>http://www.paratuscommunications.com/index.php/2012/01/here-is-why-you-should-be-pinterested/#comments</comments>
		<pubDate>Wed, 11 Jan 2012 15:52:03 +0000</pubDate>
		<dc:creator>Antonia</dc:creator>
				<category><![CDATA[Black 'n' White]]></category>
		<category><![CDATA[Reviews]]></category>

		<guid isPermaLink="false">http://www.paratuscommunications.com/?p=4727</guid>
		<description><![CDATA[Pinterest, the new picture/video sharing platform, has been kicking up quite a fuss within the social media community. Discussions of its usefulness are a daily occurrence and while opinions differ from social media strategist to social media strategist, we at Paratus believe that there’s in fact room for a platform such as Pinterest and this [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Platform Five: This week&#8217;s most useful new social media tools</title>
		<link>http://www.paratuscommunications.com/index.php/2012/01/platform-five-this-weeks-most-useful-new-social-media-tools/</link>
		<comments>http://www.paratuscommunications.com/index.php/2012/01/platform-five-this-weeks-most-useful-new-social-media-tools/#comments</comments>
		<pubDate>Fri, 06 Jan 2012 22:02:21 +0000</pubDate>
		<dc:creator>Adam</dc:creator>
				<category><![CDATA[Black 'n' White]]></category>
		<category><![CDATA[Platform Five]]></category>
		<category><![CDATA[platform five]]></category>
		<category><![CDATA[social media track changes]]></category>

		<guid isPermaLink="false">http://www.paratuscommunications.com/?p=4717</guid>
		<description><![CDATA[Happy new year! We&#8217;re back with our regular feature called &#8216;Platform Five&#8217; &#8211; a weekly look at the latest social media tools and platforms that a causing a stir around the web. You&#8217;ll notice some changes in the format this year, most significantly, a new section called &#8216;Track Changes&#8217; which aims to highlight the countless [...]]]></description>
		<wfw:commentRss>http://www.paratuscommunications.com/index.php/2012/01/platform-five-this-weeks-most-useful-new-social-media-tools/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Beating the January blues: the 2011 stories that tickled us pink</title>
		<link>http://www.paratuscommunications.com/index.php/2012/01/beating-the-january-blues-the-2011-stories-that-tickled-us-pink/</link>
		<comments>http://www.paratuscommunications.com/index.php/2012/01/beating-the-january-blues-the-2011-stories-that-tickled-us-pink/#comments</comments>
		<pubDate>Thu, 05 Jan 2012 12:04:18 +0000</pubDate>
		<dc:creator>Paratus</dc:creator>
				<category><![CDATA[Black 'n' White]]></category>
		<category><![CDATA[Specials]]></category>
		<category><![CDATA[Splash of Colour]]></category>

		<guid isPermaLink="false">http://www.paratuscommunications.com/?p=4711</guid>
		<description><![CDATA[Got the January blues? Here’s our antidote to that back-to-work feeling with a look back at the funniest, and downright odd, YouTube clips and news stories of 2011. JESUS CHRIST IN RICHMOND PARK Less Jesus Christ, more comedy gold in Richmond Park. The 47-second video that had comedy writers green with envy has now been [...]]]></description>
		<wfw:commentRss>http://www.paratuscommunications.com/index.php/2012/01/beating-the-january-blues-the-2011-stories-that-tickled-us-pink/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Charity Friends of the Elderly chosen as the face of The Sun’s Christmas campaign</title>
		<link>http://www.paratuscommunications.com/index.php/2011/12/fote-and-the-sun-team-up-for-christmas/</link>
		<comments>http://www.paratuscommunications.com/index.php/2011/12/fote-and-the-sun-team-up-for-christmas/#comments</comments>
		<pubDate>Mon, 19 Dec 2011 11:25:59 +0000</pubDate>
		<dc:creator>Paratus</dc:creator>
				<category><![CDATA[Black 'n' White]]></category>
		<category><![CDATA[Client news]]></category>
		<category><![CDATA[Recent Work]]></category>

		<guid isPermaLink="false">http://www.paratuscommunications.com/?p=4694</guid>
		<description><![CDATA[We are thrilled that our client Friends of the Elderly has been chosen by The Sun&#8217;s  Christmas campaign charity. On Saturday Stacey Solomon launched the campaign by attending a special Christmas lunch held for 40 older people. The campaign aims to highlight the effects of isolation on older people, half a million of which will [...]]]></description>
		<wfw:commentRss>http://www.paratuscommunications.com/index.php/2011/12/fote-and-the-sun-team-up-for-christmas/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>The 20 most useful new social media tools of 2011 (Part 4 of 4)</title>
		<link>http://www.paratuscommunications.com/index.php/2011/12/the-top-five-new-social-media-tools-of-2011/</link>
		<comments>http://www.paratuscommunications.com/index.php/2011/12/the-top-five-new-social-media-tools-of-2011/#comments</comments>
		<pubDate>Fri, 16 Dec 2011 08:32:37 +0000</pubDate>
		<dc:creator>Adam</dc:creator>
				<category><![CDATA[Black 'n' White]]></category>
		<category><![CDATA[Platform Five]]></category>

		<guid isPermaLink="false">http://www.paratuscommunications.com/?p=4686</guid>
		<description><![CDATA[The time has come! We&#8217;re about to unveil the top five new social media tools of 2011 after having served up tools 20 through to six over the last two weeks (see the full list at the bottom of this post). It wasn&#8217;t easy narrowing down the tools that would occupy the top spots but [...]]]></description>
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		<slash:comments>1</slash:comments>
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